Running a small business can be challenging and fun! We know. We're a small business too! We're in this together. Consider Natural Awakenings as your support tool in assisting to market your business! 

Every business owner knows the necessity of advertising in order to bring in new customers and grow the business. It's so important to spend limited advertising dollars in just the right place to be as productive as possible, as there are so many options to choose from. It's not affordable to be everywhere with advertising, nor is it productive. Spent advertising dollars may be wasted dollars if they are not reaching potential customers where they are located. The opposite is also true - why waste dollars advertising to those that are not potential customers?

*Who is the Natural Awakenings reader?

• Our readers are overwhelming female (70%)
• Over 51% have a household income of over 50K
• 72% are between the ages of 25-54
• 80% purchase products or services from ads seen in Natural Awakenings
• Natural Awakenings magazine rated higher over TV, radio, internet and other print publications as the #1 source for health-related information

Are these demographics similar for your customers?  If so, we would like to visit with you on how we can assist you in promoting your business at a very affordable cost, including our limited-time introductory advertising specials.

Why Your Current Advertising May Not Be Giving You the Results That You Want and the Results That Your Business Needs In Order To Grow...

• A reader will give an advertiser only 7 seconds on average to convey a messge. Does your ad convey a message in this amount of time?  Is your ad design effective and eye catching? Is it simple and clean? Does it need updating?
• Is the message you are communicating in your ad clear and concise to a potential new customer?
• Is there a high demand for your product or service, and how many businesses are providing the same offering in your market area? How can you differentiate your business from others, and are you properly communicating that difference to potential customers?
• Many times as much as 6-8 or more repeat exposures to your business is necessary before a customer will even consider making purchase decision.  Are your giving your advertising a chance to work for you?
• Are you wasting advertising dollars on promoting to those that are not potential customers?  And in turn, are you promoting directly to those that are potential customers?
• Branding is critical,  with repeat exposure.  Are your ads communicating your consistant branding on a frequent basis?

Cost-Effective Marketing with Natural Awakenings

Compare our rates - they are the most reasonable you will find. Your ad in Natural Awakenings works for you much longer than in daily and weekly publications - and because of our appealing article content readers keep and refer back to their past issues. 

For more information on advertising in Natural Awakenings including rates and special offers please contact: PublisherNNM@NaturalAwakeningsMag.com     or in Santa Fe at 505-424-1515

*Demographic results from audits conducted by the CVC Verification Council for Natural Awakenings magazines, prior to the existance of the Northern New Mexico edition.